major league soccer Archives | Nativa

Case StudiesHispanic Sports MarketingPress Releases
March 22, 2012

Non-Profit Lifeline of Ohio Launches Hispanic Campaign, partners with MLS Team

The Knee Injury When Venezuelan midfielder Bernardo Añor of the Columbus Crew attributes his success on the field to his fans, take his word for it. Añor says his dream to play soccer professionally was…
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Case StudiesHispanic Sports Marketing
December 14, 2011

El Sporting KC: Focus on Social Media (Part 2 of 2)

Lo prometido es deuda (A Promise Delivered) As we promised you, here is part two of Sporting KC’s Hispanic reach through sales, marketing and, as you will learn today, social media. If you haven’t read…
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Case StudiesHispanic Sports Marketing
November 29, 2011

Prepárate: Marketing to Latinos Major League (Soccer) Style (Part 1 of 2)

 Last month, we broke down all MLS teams and how they connect with the Hispanic audience. Some teams’ efforts were minimal, but those of other teams were highly effective. Leading the pack was Sporting KC.…
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Hispanic MarketingHispanic Sports Marketing
October 26, 2011

MLS Fútbol (Soccer) Teams With Spanish Online Presence

In the 4th minute of Saturday night's game against DC United, Omar Bravo of Sporting KC was anxious to take the shot.  Sporting KC, who had been in last place as recently as June had…
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