Latina Bloggers / Influencers Archives

March 15, 2019

Grow your Multicultural Social Media Following through Giveaways

Who doesn’t like free stuff? I mean, people LOVE free, and if the swag is high quality, even better! I’m that kind of person that always participates in giveaways and I have to say that…

Latina Bloggers / Influencers Multicultural Marketing

January 29, 2019

5 Tips for How to Choose a Multicultural Food Influencer

Introduction to Multicultural Influencers Influencer marketing continues to grow as an important part of the modern brand and its fair to say that influencers will continue to have a strong impact on creating brand awareness…

The use of eye contact increases the likelihood of engagement for multicultural influencers

Latina Bloggers / Influencers

April 10, 2018

5 Things We Have Learned Working With Multicultural Influencers

I hazily glanced up and saw 5:05 am on the digital screen. My phone would just not stop vibrating. Wiping the sleep from my eye, I checked my phone to see that the annoyance that…

Latina Bloggers / Influencers

July 24, 2017

LATINO MICRO-INFLUENCERS ARE CHANGING MARKETING

Image: Public domain via Pexels While many research studies have been conducted to analyze data on the most effective platforms for reaching different groups of consumers, the economic power of today’s Latino consumer is no…

Latina Bloggers / Influencers Millennials

June 17, 2017

When Less is More: Latina Micro-Influencers Pave the Way – Interview with Tyannah Vasquez

The Smile – Meeting Tyannah As I’ve learned in the advertising business, you can tell a lot from a smile. When I first came across Tyannah’s friendly expression; I knew she was a perfect match…

Latina Bloggers / Influencers Millennials

January 28, 2016

Influencers’ Perspective: How to Pitch to Latina Bloggers?

A few weeks ago the Nativa team had the pleasure of hosting and interviewing Kathy Cano-Murillo, also known as The Crafty Chica as well as her daughter Maya Murillo from Maya in the Moment about how to approach…