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January 23, 2024
The Evolution of the 4Ps of Marketing: A Foundation for Businesses
History of the 4ps of Marketing The evolution of the 4Ps of marketing gained widespread acceptance as a foundational framework for marketing strategy. They provided a structured approach for marketers to plan and execute their…
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January 19, 2024
Digital Marketing Through the Ages: A Historical Journey
Digital marketing is one of the most invaluable and widely embraced methods by consumers in today's digital era. Statista recorded a staggering 4.6 billion active internet users and 5.2 billion mobile phone users worldwide as…