Marketing Archives

Marketing

March 14, 2025

The Future of Events: A Paperless, Cashless Experience

The days of cash transactions and paper tickets are fading fast. We are now in an era where events are going fully digital, embracing QR codes for everything from ticketing to food purchases, and relying…

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Marketing

March 11, 2025

How Has the Marketer’s Role Changed in Recent Years?

The marketing landscape has transformed dramatically, reshaping the role of marketers into strategic, data-driven pioneers. This article delves into the evolution of marketing professionals, enriched by insights from leading experts in the field. It explores…

Lauren Kaminski 0

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Marketing

February 21, 2025

From Death to Download: The Power of Duolingo’s Viral Funeral

Great marketing, like Duolingo’s recent viral campaign, doesn’t just speak to an audience—it invites them into the conversation; making connections is the key to brand success. With TikTok and Instagram dominating their feeds, Gen Z…

Paulina Almaguer 0

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Marketing

January 28, 2025

9 Tips to Enhance Your Marketing Skills

Unlock the potential to elevate marketing prowess with practical tips straight from the experts. This article demystifies the art of marketing by providing actionable insights across various crucial topics—harness expert knowledge to stay ahead in…

Lauren Kaminski 0

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Marketing

December 10, 2024

How to Create Inclusive and Engaging Holiday Campaigns

In the competitive world of holiday marketing, standing out requires creativity and inclusivity. Insights from a CEO and a Marketing Content Strategist shed light on the nuances of designing campaigns that resonate with diverse audiences.…

Lauren Kaminski 0

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Marketing Press Releases

November 16, 2024

Refresh, Revamp, Rebrand: Nativa’s Journey into a New Era

New Look for a New Era In an ever-evolving year of shakes and shifts, Nativa is ready for its shake-up. We are keeping our team integrated with the latest trends and changes that define the…

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Business Strategies Marketing Our Approach

May 20, 2024

9 Methods to Ensure the Reliability of Websites for Marketing Research

In the digital age, discerning the reliability of websites for marketing research is crucial. We've gathered insights from top industry professionals, including a Head of SEO and a CMO, to share their methods. From trusting…

Eryn 0

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Interns Marketing

May 3, 2024

My Internship Experience at Nativa: Abby Murphy

My Internship experience at Nativa has been nothing short of fulfilling and educational. I knew from the first day that I would walk away feeling informed, supported, and fully equipped to take on future endeavors.…

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Interns Marketing

May 2, 2024

My Nativa Internship Journey: Hilary Arce

My Nativa internship journey has been both rewarding and gratifying. From my first day interning at Nativa, my experience has been continuous growth, discovery, and invaluable lessons. I am thrilled to reflect on my recent…

Hilary Arce 0

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Marketing SEO

April 26, 2024

8 Essential SEO Strategies

In the fast-evolving world of search engine optimization, we've gathered essential SEO strategies from SEO experts and marketing consultants to provide you with cutting-edge strategies. From analyzing SERPs for unique perspectives to knowing your audience…

Hilary Arce 0

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Interns Marketing

March 29, 2024

Nativa’s Internship Program: Where Opportunity Meets Preparation for Careers

Nativa's internship program takes immense pride in its longstanding commitment to providing internship opportunities, a tradition that spans over 10 years. This dedication underscores the agency's core values of nurturing talent and fostering diversity within…

Hilary Arce 0

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Marketing

March 26, 2024

5 Authentic Influencer Strategies for Brands to Engage Creators without Seeming Scammy

Navigating the world of influencer engagement can be tricky, so we sought tactics from top executives to identify the most authentic strategies for brands. With insights from CEOs, Stragests, a Chief Marketing Officer and more,…

Abby Murphy 0

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Marketing Networking

March 22, 2024

6 Personal Networking Strategies in Marketing

Networking strategies in the marketing industry can be a complex endeavor, so we've gathered insights from six seasoned professionals, including heads of marketing, directors, and CEOs. Below they share six strategies ranging from engaging in…

Hilary Arce 0

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Digital Marketing Marketing

January 23, 2024

The Evolution of the 4Ps of Marketing: A Foundation for Businesses

History of the 4ps of Marketing The evolution of the 4Ps of marketing gained widespread acceptance as a foundational framework for marketing strategy. They provided a structured approach for marketers to plan and execute their…

Abby Murphy 0

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Digital Marketing Marketing

January 19, 2024

Digital Marketing Through the Ages: A Historical Journey

Digital marketing is one of the most invaluable and widely embraced methods by consumers in today's digital era. Statista recorded a staggering 4.6 billion active internet users and 5.2 billion mobile phone users worldwide as…

Hilary Arce 0

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Diversity & Inclusion Marketing Multicultural Marketing

December 7, 2023

5 Effective Methods for Researching and Understanding Multicultural Consumer Preferences

To gain a deeper understanding of the preferences and needs of multicultural consumers, we sought insights from Market Research Analysts and CEOs. They provided us with five unique types of research and data collection methods,…

Omar Lascares 0

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Ethical Considerations for Diverse Demographics

Diversity & Inclusion Marketing Multicultural Marketing

December 5, 2023

4 Ethical Considerations When Marketing to Diverse Demographics

In a bid to understand the ethical considerations companies should bear in mind when targeting diverse demographics, we sought insights from four industry professionals, including a Public Relations and Content Marketing Specialist and a Marketing…

Omar Lascares 0

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Diversity & Inclusion Marketing Multicultural Marketing

November 1, 2023

4 Strategies to Incorporate Cultural Sensitivity and Inclusivity into Your Marketing Materials

To help you infuse cultural sensitivity and inclusivity into your marketing materials, we've gathered four insightful strategies from professionals in the industry who are often asked to address this important topic. Their ideas ranged and…

Omar Lascares 0

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language and translation in multicultural branding campaigns

Diversity & Inclusion Marketing

August 11, 2023

4 Roles of Language and Translation in Multicultural Branding Campaigns

To understand the role of language and translation in multicultural branding campaigns, we asked four experts from the fields of marketing and executive leadership. From increasing market reach to fostering cultural resonance, these leaders share…

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Diversity & Inclusion Marketing Multicultural Marketing

July 25, 2023

Creating Inclusive Marketing Campaigns That Represent Diverse Audiences

Creating inclusive marketing campaigns that represent diverse audiences is essential, we've gathered insights from top executives and marketing specialists. From prioritizing diversity and active listening to allocating a budget for inclusion initiatives, here are the…

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Marketing Multicultural Marketing Online Marketing

July 14, 2023

13 Digital Marketing Trends Companies Should Consider

Digital marketing trends are essential to comprehend in business. In the ever-evolving digital landscape, it's crucial to stay ahead of the curve. We've gathered insights from 13 industry leaders, including CEOs, founders, and digital marketing…

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Diversity & Inclusion Marketing Multicultural Marketing

July 14, 2023

How to Avoid Cultural Stereotypes in Your Marketing Efforts

Inclusivity is very essential in the world of marketing, while trying to market towards new audiences is would be ideal to to avoid cultural stereotypes. To help you navigate the complexities of cultural representation in…

Eryn 0

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Diversity & Inclusion Marketing Multicultural Marketing

July 7, 2023

12 Best Practices for Creating Culturally Relevant Content

Creating culturally relevant content is essential for connecting with diverse audiences. To help you achieve this, we've gathered 12 expert tips from professionals like Editors in Chief, CEOs, and Junior Digital Marketers. From using inclusive…

Eryn 0

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strategies for starting a successful blog

Marketing Online Marketing strategies

June 13, 2023

13 Essential Strategies for Starting a Successful Blog

Starting a blog can be a daunting task, but with these right strategies for starting a successful blog, you will find that it will be a smooth, painless ride. We've gathered 13 expert tips from…

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Marketing

May 23, 2023

Interview Questions in Marketing to Be Prepared For

Interview questions in marketing can be challenging to think about to prepare yourself. To help marketing professionals ace their interviews, we asked nine industry leaders, including co-founders, CEOs, and a revenue marketing manager, to share…

Eryn 0

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potential threat to social media marketers

AI Tools Marketing Tools

March 31, 2023

ChatGPT and Similar AI Tools Potential Threat to Social Media Marketers

With the growth of AI tools such as ChatGPT continuously growing, there are wonders if it's a potential threat to social media marketers. Here are nine answers to the question, “Will ChatGPT and similar AI…

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Marketing Tools

March 21, 2023

Creative Advertisement Tools Used for Standing Out

It is important to use creative advertisement tools for your business. It helps companies stand out from their competition. Creative advertisement tools also help to peak consumer interest in a company. Whether it is from…

Eryn 0

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Marketing strategies

March 7, 2023

11 Tips for Creating a Marketing Strategy

Creating a marketing strategy can pose as a challenge. There are many factors that fall into it. But, creating a marketing strategy is vital for any business. From being realistic with your budget to achieving…

Eryn 0

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Marketing

The Future of Events: A Paperless, Cashless Experience

How Has the Marketer’s Role Changed in Recent Years?

From Death to Download: The Power of Duolingo’s Viral Funeral

9 Tips to Enhance Your Marketing Skills

How to Create Inclusive and Engaging Holiday Campaigns

Refresh, Revamp, Rebrand: Nativa’s Journey into a New Era

9 Methods to Ensure the Reliability of Websites for Marketing Research

My Internship Experience at Nativa: Abby Murphy

My Nativa Internship Journey: Hilary Arce

8 Essential SEO Strategies

Nativa’s Internship Program: Where Opportunity Meets Preparation for Careers

6 Personal Networking Strategies in Marketing

The Evolution of the 4Ps of Marketing: A Foundation for Businesses

Digital Marketing Through the Ages: A Historical Journey

5 Effective Methods for Researching and Understanding Multicultural Consumer Preferences

4 Ethical Considerations When Marketing to Diverse Demographics

4 Strategies to Incorporate Cultural Sensitivity and Inclusivity into Your Marketing Materials

4 Roles of Language and Translation in Multicultural Branding Campaigns

Creating Inclusive Marketing Campaigns That Represent Diverse Audiences

13 Digital Marketing Trends Companies Should Consider

How to Avoid Cultural Stereotypes in Your Marketing Efforts

12 Best Practices for Creating Culturally Relevant Content

13 Essential Strategies for Starting a Successful Blog

Interview Questions in Marketing to Be Prepared For

Creative Advertisement Tools Used for Standing Out

11 Tips for Creating a Marketing Strategy

OHIO

46 S James Rd
Unit #616
Columbus, OH 43213

PHOENIX

3428 N. 15th Ave
Phoenix, AZ 85015

GET IN TOUCH

(650) 530-6508
info@thenativa.com

WE ARE AN

Marketing

OHIO

46 S James RdUnit #616Columbus, OH 43213

PHOENIX

3428 N. 15th AvePhoenix, AZ 85015

GET IN TOUCH

(650) 530-6508info@thenativa.com

WE ARE AN

46 S James Rd
Unit #616
Columbus, OH 43213

3428 N. 15th Ave
Phoenix, AZ 85015

(650) 530-6508
info@thenativa.com