Case Studies Archives - Page 3 of 4

June 10, 2014

Case Study: Charmin Toilet Paper -Online Listening Marketing Data for Controversial TV Ad Campaign

The Charmin Bear family, as seen on the Charmin.com website. Brief P&G's Charmin toilet paper approached Nativa with the goal to find out how Hispanics felt about their product and the “Enjoy the Go” advertising…

Maria Sanchez 0

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Case Studies Multicultural Marketing Podcasts

October 18, 2013

When to Partner With a Hispanic Marketing Agency

When to Partner With a Hispanic Marketing Agency As a business owner or marketer you may be interested in marketing to the U.S. Hispanic market and you don't know where to start. Well, you have…

Clint Christensen 0

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Case Studies Facebook Multicultural Marketing

June 26, 2013

The Dangers of Using a General Market Agency to Execute a Hispanic Campaign – Part 1

Targeting Hispanics With Facebook Advertisements When it comes to marketing, not all target audiences are created equal. Ensuring that the message is properly tailored for each demographic is paramount to the success of a campaign.…

Eric Diaz 0

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Case Studies Multicultural Sports Marketing Press Releases

March 22, 2012

Non-Profit Lifeline of Ohio Launches Hispanic Campaign, partners with MLS Team

The Knee Injury When Venezuelan midfielder Bernardo Añor of the Columbus Crew attributes his success on the field to his fans, take his word for it. Añor says his dream to play soccer professionally was…

Eric Diaz 3

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Case Studies Multicultural Marketing

February 15, 2012

‘The Numbers’ (Listen like the NBA: ¡Con Emocion! Part 2)

Last week, we promised we would highlight the numbers from our “Listen Like the NBA: ¡Con Emoción!”story, as well as how the NBA’s Hispanic marketing group leverages social media in order to keep their fans…

Eric Diaz 15

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Case Studies Multicultural Sports Marketing

February 10, 2012

Super Bowl XLVI Ads: Hispanics Are Talking

With 111.3 million average viewers, and 114 million tuning in just for Madonna's halftime performance, Super Bowl XLVI made its mark in Super Tazón (Spanish word for Super Bowl) history, breaking the previous viewing record.…

Natasha Pongonis 9

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Case Studies Multicultural Sports Marketing

January 30, 2012

Listen like the NBA: ¡Con Emoción! (Part 1 of 2)

Emoción The National Basketball Association’s (NBA) Hispanic platform, éne-bé-a, which we featured in a two-part series last season, is off to a fast start. With growth numbers almost unrealistic to any brand, the éne-bé-a’s key to their organic social media growth is…

Eric Diaz 12

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Case Studies Multicultural Sports Marketing

December 14, 2011

El Sporting KC: Focus on Social Media (Part 2 of 2)

Lo prometido es deuda (A Promise Delivered) As we promised you, here is part two of Sporting KC’s Hispanic reach through sales, marketing and, as you will learn today, social media. If you haven’t read…

Eric Diaz 7

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Case Studies Multicultural Sports Marketing

November 29, 2011

Prepárate: Marketing to Latinos Major League (Soccer) Style (Part 1 of 2)

Last month, we broke down all MLS teams and how they connect with the Hispanic audience. Some teams’ efforts were minimal, but those of other teams were highly effective. Leading the pack was Sporting KC.…

Eric Diaz 17

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Case Studies Multicultural Marketing Multicultural Sports Marketing

October 2, 2011

Hispanic Football Marketing with ‘America’s Team’, the Dallas Cowboys

An interview with Victor Villalba, of the Dallas Cowboys Victor Villalba, broadcasting for the Cowboys-Titans game in October 2010 The timing was perfect this week for a conversation about NFL Hispanic football marketing. With the…

Eric Diaz 11

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Case Studies

Case Study: Charmin Toilet Paper -Online Listening Marketing Data for Controversial TV Ad Campaign

Non-Profit Lifeline of Ohio Launches Hispanic Campaign, partners with MLS Team

‘The Numbers’ (Listen like the NBA: ¡Con Emocion! Part 2)

Super Bowl XLVI Ads: Hispanics Are Talking

Listen like the NBA: ¡Con Emoción! (Part 1 of 2)

El Sporting KC: Focus on Social Media (Part 2 of 2)

Prepárate: Marketing to Latinos Major League (Soccer) Style (Part 1 of 2)

Hispanic Football Marketing with ‘America’s Team’, the Dallas Cowboys

OHIO

1275 Kinnear Rd
Columbus, OH 43212

PHOENIX

3428 N. 15th Ave
Phoenix, AZ 85015

GET IN TOUCH

(650) 530-6508
info@thenativa.com

WE ARE AN

Case Studies

OHIO

1275 Kinnear RdColumbus, OH 43212

PHOENIX

3428 N. 15th AvePhoenix, AZ 85015

GET IN TOUCH

(650) 530-6508info@thenativa.com

WE ARE AN

1275 Kinnear Rd
Columbus, OH 43212

3428 N. 15th Ave
Phoenix, AZ 85015

(650) 530-6508
info@thenativa.com