Advertising - Social Media Archives

May 11, 2020

Instagram – Five New Features for Coronavirus & Beyond

Taking the Lead with Innovative Strategies Instagram released five new features over the last month during the ongoing coronavirus pandemic hat benefit both consumers and companies. The social media platform has been very committed to…

Multicultural Marketing

April 24, 2020

Out of Home (OOH) Ads in the #5 Metro Market During COVID-19

Whether you reside in a major U.S. metropolitan area or not you have seen them. Anyone driving down the freeway during COVID-19 has likely encountered the newest out of home billboard ads, each bringing a…

Traditional Hispanic Marketing Translation

April 23, 2019

Missing the Punchline – The Spanish Language #DadJokesRule Campaign

#ChistesDePapa? What are they Selling? If comedian Jerry Seinfeld filmed an episode of Comedians in Cars in west Phoenix and happened to drive by the corner of 19th Avenue and Bethany Home Road, he might…

Latina Bloggers / Influencers

March 15, 2019

Grow your Multicultural Social Media Following through Giveaways

Who doesn’t like free stuff? I mean, people LOVE free, and if the swag is high quality, even better! I’m that kind of person that always participates in giveaways and I have to say that…

Facebook Multicultural Marketing

September 19, 2018

5 Ways to Advertise to Hispanics on Facebook and Instagram

With a strong presence on all social media platforms, Hispanics in recent years have gained the watchful eye from brands. In 2016 it was found that around 13.1 million U.S. Hispanics have an active account…

July 8, 2015

8 Insights to know about hispanic millennials, #8 Advertising

Advertising US Hispanic Millennials over-index in being receptive to advertisements and offers from brands about their products and services. Experian Marketing Services in 2013 discovered that 19% of Hispanics aged 18 to 34 are interested…

July 8, 2015

8 Insights about Hispanic Millennials – Mobile Usage, #7

Mobile Smartphones are a particularly beloved device among all Hispanics, and Millennials are no exception. Nearly three-fourths of Hispanic Millennials report owning a smartphone, compared with just 34% of the older generation. Why is this?…

May 7, 2015

8 Things to Know About U.S. Hispanic Millennials, #2 Social Media

Social Media: The evidence keeps piling up, as more studies confirm that Hispanic Millennials lead the general population in social media usage. In 2012 the Pew Research Hispanic Center, a project of the Pew Research…

Case Studies Multicultural Marketing

July 14, 2014

Case Study: CDC Social Media Outreach (Facebook en espanol)

The Nativa team was able to provide relevant Spanish language content to reach out to the Hispanic community and increase awareness of health issues as such as the flu as shown above. Brief The Nativa…

September 24, 2013

How To Use Facebook Tabs

What is a Facebook tab? A Facebook tab is a separate page within your Facebook profile and is found just below the profile image of your Facebook fan page. Your profile already included two tabs,…

Advertising – Social Media

Instagram – Five New Features for Coronavirus & Beyond

Out of Home (OOH) Ads in the #5 Metro Market During COVID-19

Missing the Punchline – The Spanish Language #DadJokesRule Campaign

Grow your Multicultural Social Media Following through Giveaways

5 Ways to Advertise to Hispanics on Facebook and Instagram

8 Insights to know about hispanic millennials, #8 Advertising

8 Insights about Hispanic Millennials – Mobile Usage, #7

8 Things to Know About U.S. Hispanic Millennials, #2 Social Media

Case Study: CDC Social Media Outreach (Facebook en espanol)

How To Use Facebook Tabs