June 12, 2015
8 Facts to know about Hispanic Millennials, #5 Spending
Spending In an interesting study from BIA/Kelsey, it was found that nearly 18% of Hispanics surveyed said they use YouTube for local shopping, compared to roughly 10% of their non-Hispanic peers. When considering the…
January 28, 2015
Nativa’s Advantage as the Digital Multicultural Agency in Phoenix
Phoenix, AZ – For the past few years, when you speak about Phoenix, Arizona and multicultural (Hispanic) groups or markets – some people may have felt uneasy due to recent national media coverage. For us…
January 9, 2015
ONE YEAR REBRAND ANNIVERSARY AS NATIVA Multicultural Communications ( Cheers to All! )
Columbus, OH – In December 2013, we officially announced the birth of Nativa. Back then, we had one reason for the change – simplicity. Today, we are beyond excited to be celebrating our first anniversary…
November 12, 2014
Natasha: Latina Entrepreneur of the Year
Natasha Pongonis of Nativa named "Entrepreneur of the Year” by Latina Style “Land of the free, home of the brave,” will forever define immigrants who move our country forward. Yet freedom means nothing without brave…
July 8, 2014
CDC (Latino LGBT Research & Ambassador Outreach)
Above is a resource that can be found on the CDC LGBT Reasons website which can be used to create awareness of the importance of HIV testing for people of all sexual orientations. Brief The…
June 10, 2014
Case Study: Charmin Toilet Paper -Online Listening Marketing Data for Controversial TV Ad Campaign
The Charmin Bear family, as seen on the Charmin.com website. Brief P&G's Charmin toilet paper approached Nativa with the goal to find out how Hispanics felt about their product and the “Enjoy the Go” advertising…