CLIENT

Casol Cookware

WHAT WE DID

Website Redesign

Objective:

Casol Cookware tasked Nativa with redesigning its website to reach a wider audience and improve its online presence. The primary goal was to create a clean, mobile-friendly design that would enable the sale of Casol’s products online and expand its consumer base. Nativa aimed to modernize the site for broader appeal while ensuring accessibility for both English and Spanish-speaking users.

Approach:

Nativa’s web design team developed a mobile-responsive site with full e-commerce capabilities. The new design included features like detailed product descriptions, automated sales and discounting tools, high-quality product images, and integrated financing options. Recognizing the importance of bilingual accessibility, the team implemented a language toggle for easy switching between English and Spanish. This ensured a seamless experience for all users, regardless of language preference.

Strategy & Execution:

Key elements of the redesign included:

  • A sleek, modern look that enhanced user experience across all devices.
  • E-commerce functionality, including product listings, sales automation, and financing options.
  • A bilingual website with an easy toggle between English and Spanish to cater to diverse audiences.

Impact:

The redesigned website introduced modern branding, video product previews, a live chatbox, and a customer review section to build consumer trust and encourage purchases directly on casolaz.com. Nativa’s skilled translators and copywriters ensured the site was equally effective in both English and Spanish, boosting Casol Cookware’s online sales potential and helping the brand successfully reach a broader audience.

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