February 3, 2021
Inspiring Young People on their Professional Journey
How can we Kickstart "Gen-Z" on their Career Path? At the end of last year, December 18-19 2020, our cofounder, Natasha Pongonis of both Nativa Multicultural Communications and O.Y.E. Business Intelligence was invited to speak at El País con…
March 24, 2020
Renewed Focus – Nativa in Atlanta
Nativa's Origin - First Major Contract in Atlanta It all seems poetic that Nativa in 2020 puts an increased emphasis on the city of Atlanta. As we think back to the origin of Nativa, our…
March 21, 2019
Community Conversations at SXSW
My journey at SXSW began on March 8th and there’s no better way to celebrate International Women's Day than by doing something I absolutely love, sharing my story as a female entrepreneur! Southwest Airlines brought together…
July 7, 2016
Multicultural Retail 360 Summit: a three day event to learn from top leaders in the industry
Overview The 2016 Multicultural Retail 360 Summit will be the largest and most extensive business conference offered in its 11 year history. Originally known as ‘Hispanic Retail 360,’ this year’s conference will be the most…
March 28, 2016
A Look inside Multicultural Retail 360 Summit 2016
The week of March 21st I had the opportunity to interview Don Longo, Editorial Director of Convenience Store News, CSNews for the Single Store Owner and Multicultural Retail 360. Our agency, Nativa, is proud to be a media…
October 1, 2014
Social Media Week Miami Conference Wrap Up
I have been to bigger conferences in Miami, but Social Media Week Miami was indeed a great event. The event had a mix of different marketers and media professionals and not the regular group I usually see.…
September 22, 2014
Nativa’s Co-Founders to Speak at the 2014 Social Media Week Miami Conference
For the first time in Nativa’s history, co-founders Eric Diaz and Natasha Pongonis will speak at the popular Social Media Week Miami Conference, which will be held September 22-26, 2014 in the iconic city of…
August 29, 2014
Hispanic Marketers Perspective: 2014 National Conference on Health Communication, Marketing and Media
Natasha Pongonis presenting at the 8th annual CDC National Conference on Health Communication. My First CDC Conference Last week I attended the 8th annual CDC National Conference on Health Communication, Marketing and Media. I was…
November 20, 2012
Marketer’s Perspective: LATISM 2012 Conference
As mentioned in my recent post on the Hispanic Retail 360 Summit, marketers must often make tough decisions on which conferences to attend, given that there are time and budget constraints. While LATISM 2012 was…
November 6, 2012
Looking Back at Hispanic Women’s Corporation Professional Development & Leadership Institute 2012
GM diversity team members hosted a special dinner during the Hispanic Women's Conference to meet and mingle with local Phoenix media. Great food and conversation set the tone for the events that transpired during Hispanic…
August 24, 2012
Marketers Perspective: 2012 Hispanic Retail 360 Summit
Every year there are scores of conferences that beckon my attention. They all claim to be the go-to event where you will not only learn key strategies, but also have the chance to connect with…
April 25, 2012
Hispanic Retail – 2012 Conference
A Conference Not To Be Missed One glimpse of the country’s purchasing trends, and you’ll quickly realize why Sofia Vergara is peddling an eponymous lifestyle line at K-mart—which also carries Cristina Saralegui’s home goods collection—and…