All Posts By

Eric Diaz

eric diaz goes on paternity leave with fiance
Diversity & InclusionEmployees
March 5, 2021

So What is Nativa’s Paternity Leave Policy?

My Wife's Water Broke 2 Weeks Early My wife's water broke an hour after the email I wrote to one of my favorite clients. In the email, I mentioned that two weeks from now there…
Read More
coronavirus communications agency
December 22, 2020

Nativa Selected to Support ADAMH Coronavirus Communications Strategy

Cultural Competency Key in Selection of Nativa as Agency Partner This month, Nativa was thrilled to announce that they have been selected by the ADAMH (Alcohol, Drug, and Mental Health) Board of Franklin County to…
Read More
December 22, 2020

Nativa Welcomes New Employees to Work on Government Accounts

It has been a busy close of 2020 for Nativa! Closing out this crazy year on a high note was of extreme importance for our small company. Nativa, like so many small other companies, experienced significant…
Read More
agency support of black lives matter
Press Releases
September 25, 2020

Nativa Quoted by Phoenix Business Journal on Actions Taken to Support Black Lives Matter Movement

Over the last few months at Nativa we have been consistently educating ourselves and rethinking our standard methods as a marketing agency to ensure we are more inclusive of all ethnicities. As a Latino-owned business,…
Read More
multicultural conversation NBA
Multicultural Sports MarketingPodcasts
September 10, 2020

Hoops are Back! Multicultural Conversation about the NBA’s 2020 Return

NBA fans? So are we, check out previous articles on the league. We recently used O.Y.E. software to provide an analysis of the conversation occurring regarding the NBA's 2020 return. Check out all 3 resources…
Read More
Racial Equality and corporate diversity
Diversity & InclusionPresentations
August 5, 2020

Racial Equality and Corporate Diversity: Are Businesses Walking the Talk?

This past July 28, Eric Diaz, our cofounder of both Nativa Multicultural Communications and O.Y.E. Business Intelligence was interviewed for a discussion on the role racial equality and corporate diversity is taking in the Black Lives Matter movement. In the video…
Read More
support the black community
Press Releases
June 19, 2020

Nativa Doing More to Support the Black Community

At Nativa, we have always prided ourselves on being culturally diverse. Our team of marketing professionals come from different backgrounds, speak multiple languages, and many on the team have been born or fully immersed in other…
Read More
Advertising - Social MediaMulticultural Marketing
April 24, 2020

Out of Home (OOH) Ads in the #5 Metro Market During COVID-19

Whether you reside in a major U.S. metropolitan area or not you have seen them. Anyone driving down the freeway during COVID-19 has likely encountered the newest out of home billboard ads, each bringing a…
Read More
Multicultural MarketingWeb Design
April 17, 2020

Issues When Using the Same Diverse Stock Photos

Infamously, the Trump administration was found to be using very creative stock images and videos as part of their 2020 re-election campaign advertising via Facebook last year. Not to be outdone, Pete Buttigieg's 2020 presidential…
Read More
hispanic agency atlanta - eric diaz and natasha pongonis
March 24, 2020

Renewed Focus – Nativa in Atlanta

Nativa's Origin - First Major Contract in Atlanta It all seems poetic that Nativa in 2020 puts an increased emphasis on the city of Atlanta. As we think back to the origin of Nativa, our…
Read More